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Young Spikes Finalist 2011

 

 

DANDANINDONG

 

Indonesia have so many fashion brands with good design and quality, but not as appreciated as international brands.

How to make local fashion brand be popular and loved by indonesian people?

 

dandanindong is an activation where the target audience whose fashion sense normally influenced by their idol, now can choose and stylize their idols.

Of course using local brands.

 

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